Death to spammers

23 Mar

You can make the best website, provide human verification, or run some of the best anti-spam tools on the planet to try and ensure your site or blog remains free of as much crap as possible.

But try as you might, some still gets through. In this case, it was because I used a default WordPress contact form that someone was able to exploit and let some crap through the portal.

He’s an example of this piece of spam. The example below is posted in full, and I’ve added the links to the address and name of the site – tagging these with rel=”nofollow” to ensure that search engines can make the connection to this spamming company but give them zero credit for it.

Name: Zeena Bushnaq
Email: zeena@wazala.com
Website: http://www.wazala.com
Message: Hello,

We are a startup in the e-commerce space, Wazala is designed to provide a very minimal and simple user experience for shoppers and store owners.
We have just released Wazala Touch, a technology that allows shoppers to browse online stores on their mobile devices, providing an app like rich experience within the mobile device browser.

As we know, in the small to mid size e-commerce space, we cannot expect shoppers to download an iphone application to purchase products. Wazala Touch was designed to provide the richness of a true mobile application through the mobile web browser. Wazala Touch currently supports Iphone and Android, and we are developing for other mobile platforms.

We are very confident that you will enjoy the simplicity and elegance of Wazala Touch. Visit www.wazala.com and click on the floating demo store button or visit wazala.wazala.com to start experiencing Wazala Touch on your mobile device.

We feel your readers would love to know about Wazala, and would appreciate a quick review on your blog.


Zeena Bushnaq
Managing Director
zeena@wazala.com
http://www.wazala.com

Did you know that you can make mad cash promoting Wazala! Go to http://www.wazala.com/affiliate/

Spam annoys the stink out of me. So many people and companies devote significant resources to battling the problem, and this is before we get all green talking about the electrical energy that’s wasted as a result of nefarious and unnecessary use of computing systems.

So my present to Zeena Bushnaq is white hat SEO techniques. This blog post has been strucutred in such a way to ensure that mentions and searches relating to your company and its products will be tagged and associated with the insidious practices of spam in perputiuity.

I have also hyperlinked his email address, and left intact – because if you spam then you deserve the consequences that are coming to you. Black hat email spiders won’t respect the rel=”nofollow” on the email address for a second, but it’ll be slurped up and spat out into global databases one by one, loading up him and his companies mail servers with more spam each day.

As the old proverb says, do unto others…

2 Responses to “Death to spammers”

  1. eSophieThinks March 24, 2011 at 1:35 am #

    Perhaps, I have not done enough research but what’s the diff btween “White Hat” and “Black Hat” SEO?

    • Michael H March 24, 2011 at 7:24 am #

      Wikipedia explains it best (http://en.wikipedia.org/wiki/Search_engine_optimization#White_hat_versus_black_hat):

      White Hat SEO is merely effective marketing, making efforts to deliver quality content to an audience that has requested the quality content. Traditional marketing means have allowed this through transparency and exposure. A search engine’s algorithm takes this into account, such as Google’s PageRank.

      Black hat SEO attempts to improve rankings in ways that are disapproved of by the search engines, or involve deception. One black hat technique uses text that is hidden, either as text colored similar to the background, in an invisible div, or positioned off screen. Another method gives a different page depending on whether the page is being requested by a human visitor or a search engine, a technique known as cloaking.

      Search engines may penalize sites they discover using black hat methods, either by reducing their rankings or eliminating their listings from their databases altogether. Such penalties can be applied either automatically by the search engines’ algorithms, or by a manual site review. One infamous example was the February 2006 Google removal of both BMW Germany and Ricoh Germany for use of deceptive practices. Both companies, however, quickly apologized, fixed the offending pages, and were restored to Google’s list.

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